Café Genshin in Brooklyn, NY

VOICES FROM USA

Here some comments from the jury

You can feel the Japanese ingenuity in this product: they picked a world-renowned Japanese specialty, tea, and they improved it to match modern needs. The packaging is simple and elegant, reflecting the Japanese sense of style .

American resident in Japan

Genshin is apparently from China, but it also has a long history in Japan, and I think it is a very well-designed product.

American resident in Japan

It's very Japanese to have thought of creating an alternative drink to coffee with rice. The package looks like an ordinary sencha tea, which is a good thing. And it is delicious.

American resident in Japan

In the United States, coffee is dominant, and most people do not drink tea. However, the high quality and Japanese character of this product may appeal to American coffee lovers.

American resident in Japan

There are a lot of people in the U.S. (myself included) who like the taste of coffee but are sensitive to caffeine. I think if you keep advertising on the internet, the product could be sold.

American resident in Japan

I think the fact that it is decaffeinated will deter some coffee drinkers from buying it. However, it is a high quality drink and the marketing is excellent, so I think there is a possibility that it will be accepted by Western consumers.

American resident in Japan

WHAT'S "Café Genshin"?

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